Jirra Lulla Harvey is a brand and communications strategist who promotes Indigenous knowledge and entrepreneurship. She founded Kalinya Communications to shift the narrative away from negative news and promote Indigenous knowledge through stories of connection and beauty. Her work aims to showcase Aboriginal talent through a storytelling approach, promoting and building connection and meaning with audiences.

Jirra collaborates with Aboriginal entrepreneurs from across Australia, develops marketing strategies for Aboriginal organisations, and assists companies to deliver impactful Reconciliation Action Plans.